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When people don’t have the money to go out, they stay home (and use their sex toys). While monetization in some aspects of the adult industry has started to decline, such as porn, businesses selling toys have seen steady growth. This trend is due to increased commercialization, changing perception, and availability to purchase items both in-store and online. The Germany sex toys market held the second largest revenue share in Europe in 2023, owing to the high adoption of sex toys among consumers. Around 52% of adults admitted to using sex toys during partnered sex while 45% of adults used sex toys for masturbation. Sex toys are perceived as an important tool for sexual enhancement by German men and women.

Bellesa’s best-selling Thrust (it went somewhat viral after this tweet) is a G-spot toy that, well, thrusts, to mimic the sensation of penetrative sex. It also features a rabbit-style clitoral vibrator and rotating beads at its base in addition to the internal arm, and offers a choice of ten vibration speeds and five thrusting rhythms. If you know Crave, it’s likely because of the Vesper — a long, skinny, bullet-shaped vibrator that can be worn on a chain and comes in , gold, and rose gold. The necklace was the idea of Ti Chang, the head industrial designer at Crave whose goal is to change the social stigma of sex toys by elevating their aesthetics. Not only is the golf-pencil-size Vesper incredibly portable, but it also charges conveniently in any USB port.

The growth of this market can be attributed to the increasing use of sex toy products and the rising awareness of sexual health among adolescents &amp