# Outrageous Advertising That's Outrageously Successful — Book Structure - **Title**: *Outrageous Advertising That's Outrageously Successful: Created for the 99% of Small Business Owners Who Are Dissatisfied with the Results They Get* - **Author**: Bill Glazer - **Foreword**: Dan S. Kennedy - **Source**: `/library/Outrageous Advertising That's Outrageously Successful/source-file.epub` - **Structure**: 13 chapters, three appendices, and bonus material across 26 EPUB spine items. - **Extraction**: All spine items are exported exactly once. The EPUB's 201 unique embedded images were extracted to `/library/Outrageous Advertising That's Outrageously Successful/images/`; OCR is included beside image markers when text was recognized. | Section | EPUB item(s) | Title | Source text | | --- | --- | --- | --- | | Front Matter | `titlepage.xhtml`, `part0000`–`part0007` | Front matter, endorsements, foreword, preface, and contents | `/library/Outrageous Advertising That's Outrageously Successful/Front-Matter/Front-Matter-source-text.md` | | Chapter 01 | `part0008` | Take The OUTRAGEOUS Path To OUTRAGEOUS Success | `/library/Outrageous Advertising That's Outrageously Successful/Chapter-01-Take-The-OUTRAGEOUS-Path-To-OUTRAGEOUS-Success/Chapter-01-source-text.md` | | Chapter 02 | `part0009` | Defining Advertising And The Three Possible Responses | `/library/Outrageous Advertising That's Outrageously Successful/Chapter-02-Defining-Advertising-And-The-Three-Possible-Responses/Chapter-02-source-text.md` | | Chapter 03 | `part0010` | Applying OUTRAGEOUS Advertising | `/library/Outrageous Advertising That's Outrageously Successful/Chapter-03-Applying-OUTRAGEOUS-Advertising/Chapter-03-source-text.md` | | Chapter 04 | `part0011` | Using The Most Powerful Tool - Direct Mail | `/library/Outrageous Advertising That's Outrageously Successful/Chapter-04-Using-The-Most-Powerful-Tool-Direct-Mail/Chapter-04-source-text.md` | | Chapter 05 | `part0012` | Presenting Critical Components | `/library/Outrageous Advertising That's Outrageously Successful/Chapter-05-Presenting-Critical-Components/Chapter-05-source-text.md` | | Chapter 06 | `part0013` | Going The Extra Mile For Extra Money | `/library/Outrageous Advertising That's Outrageously Successful/Chapter-06-Going-The-Extra-Mile-For-Extra-Money/Chapter-06-source-text.md` | | Chapter 07 | `part0014` | Harnessing The Power Of Testimonials | `/library/Outrageous Advertising That's Outrageously Successful/Chapter-07-Harnessing-The-Power-Of-Testimonials/Chapter-07-source-text.md` | | Chapter 08 | `part0015` | Using Premiums To Skyrocket Response | `/library/Outrageous Advertising That's Outrageously Successful/Chapter-08-Using-Premiums-To-Skyrocket-Response/Chapter-08-source-text.md` | | Chapter 09 | `part0016` | Reminding Sequentially Until They Buy | `/library/Outrageous Advertising That's Outrageously Successful/Chapter-09-Reminding-Sequentially-Until-They-Buy/Chapter-09-source-text.md` | | Chapter 10 | `part0017` | Swiping Ideas And Deploying Them Into Your Business | `/library/Outrageous Advertising That's Outrageously Successful/Chapter-10-Swiping-Ideas-And-Deploying-Them-Into-Your-Business/Chapter-10-source-text.md` | | Chapter 11 | `part0018` | Celebrating Holidays & Special Occasions | `/library/Outrageous Advertising That's Outrageously Successful/Chapter-11-Celebrating-Holidays-Special-Occasions/Chapter-11-source-text.md` | | Chapter 12 | `part0019` | Sampling Some Really Outrageous Ideas | `/library/Outrageous Advertising That's Outrageously Successful/Chapter-12-Sampling-Some-Really-Outrageous-Ideas/Chapter-12-source-text.md` | | Chapter 13 | `part0020` | Putting All The Pieces Together | `/library/Outrageous Advertising That's Outrageously Successful/Chapter-13-Putting-All-The-Pieces-Together/Chapter-13-source-text.md` | | Back Matter | `part0021`–`part0024` | Appendices A-C and bonus material | `/library/Outrageous Advertising That's Outrageously Successful/Back-Matter/Back-Matter-source-text.md` | All 26 EPUB spine items are covered exactly once.